The brand is bringing its offering up-to-date with inspiration from Peter Max, American artist and pop-art figure, with whom it created a collaborative line in the 1970s. At the time, the brand known for its 5 pocket jeans was a fashion staple, an icon of the Woodstock Summer of Love that had marked the end of the previous decade.For Spring/Summer 2017, the capsule comprises 15 garments for men and 15 for women. Far from being confined to jeans, it includes shorts, T-shirts, sweaters, shirts and blouses with cargo pockets. Amongst the key details are the patches adorning the jeans and jackets. The uber-colourful line, which draws as much from pop-art as pyschedelia, will be available until Spring/Summer 2018. It will be manufactured in Italy and Turkey.

The line was in fact launch…